Mix it up a bit!

Here is a great piece about 10 marketing stunts. Definitely a must-read. Get creative, try something a little offbeat. These things don't always work, but you will never know unless you try. The Tour de France bicycling race? Started as a marketing stunt for a newspaper. Miss America pageant? A marketing stunt to get people to Atlantic City.

The first example is brilliant, where Taco Bell announces in an ad that it has purchased the Liberty Bell. TONS of media outlets picked it up. Too bad the ad ran on April Fool's Day. Take advantage of opportunities like April Fool's Day and get tons of free PR.

What is your marketing stunt?