Good news in bad economy: Direct mail is down

Marketing analysts at Mintel Comperemedia estimate that direct mailings from financial service companies (banks, credit cards, etc) are down about 13% in the first quarter of 2008. That's , which is a great thing if you hate unsolicited mail.

According to Mintel, the bad economy is the main reason, but there were also other factors such as a rise in postage and oil costs.