Using the internet

It can be difficult to use the internet. Everyone talks about this internet thing, but what it is it? How do you get on it? Well, Gabe and Max are here to help:

Top 5 Reasons to use Twitter Lists

Five great bullet points from DuctTapeMarketing.com on why you should use Twitter Lists.

1) Monitor without following - one of the things I like is that you can monitor a group of individuals in a list without having to follow any of the folks on the list on twitter. You may actually want to follow people you find on a list, but you may also want to monitor industry niche lists for a week or two while you’re pitching a new client in that industry. You can delete a list very easily, deleting hundreds of followers is harder.

2) One button list follow - the fact that you can find a list and follow the entire collection with one button makes it very easy to manage. I think this may become the chosen way to find people to follow. If someone you trust tells you about a list of people you should be following and all you have to do is hit one button to do so, you’re probably going to do it. I predict this feature is going to dramtically impact how people follow.

3) Promote your lists – this is such a great way for a group of people to promote each other on Twitter. You can promote your clients, your suppliers, your referral lunch group, you name it. Think about how great it would be to promote an event where you could follow all the speakers prior to the event, or what about all the attendees. You could create a list from sign-up details. In fact, what a great way to create collections of twitter folks that your employees should follow or even employee lists. The fact that it is so easy for people to follow a list by going to a URL – and that list can be edited by the owner at will, means a lot.

4) Filtered by an expert – Every business should consider creating a handful of Top 10 “fill in your narrow niche” to follow on twitter. By being the one that filters and creates easily sharable industry specific lists, you can add to your own credibility in the industry. (Did I mention you can add yourself to a list you create?)

5) Build a bigger following – Many of the ideas I mentioned above will naturally help you grow your own following. Creating a handful of useful list and promoting those lists in public places and to the members on the list will raise your exposure and lead to more follower.

Twitter lists!

Could this be the end of Follow Friday? Twitter now lets you group people you follow together, so people can go on your page and follow all of them with a single click.

Read more here.

Advertising rebounding?

Tom Rutledge, COO of Cablevision, said recently that his company is seeing a bounce back in ad revenue.

"There seems to be an economic rebound occurring that's manifesting itself through advertising," said Rutledge.

Cablevision's ad revenue jumped up in the third quarter this year, up 6% from the second quarter.

Is it possible that we're pulling out of this mess?